Room Re-Imagine
AI room staging for real estate agents
The Problem
Empty or dated properties don't sell. Buyers can't visualize potential. Traditional staging costs £2,000-10,000+ per property.
Estate agents, property developers, landlords, and home sellers.
Expensive physical staging, amateur Photoshop attempts, or leaving rooms empty and hoping for the best.
Properties sit on market 30-50% longer. Price reductions of 5-10%. Lost commissions.
The Solution
Upload a photo of any room. AI generates photorealistic staged versions in multiple styles within seconds.
100x cheaper than physical staging. Instant results. Multiple style options. Perfect for every listing.
Key Features
| Feature | What it does | Why it matters |
|---|---|---|
| [object Object] | AI adds furniture and decor to empty rooms | Every listing looks its best |
| [object Object] | Modern, traditional, Scandi, luxury styles | Match any buyer demographic |
| [object Object] | Print and web quality images | Use anywhere |
| [object Object] | Interactive comparison for listings | Engage potential buyers |
The AI Explained
For non-technical people
AI image generation models trained on interior design and real estate photography.
The AI understands what makes rooms look appealing and can "imagine" furniture into any space.
The agents in this tool
| Agent Name | What it does | Human equivalent |
|---|---|---|
| Room Analyzer | Understands room layout, lighting, perspective | Interior designer assessing space |
| Staging Agent | Generates appropriate furniture and decor | Professional home stager |
Photorealistic room staging in 30 seconds instead of hiring a staging company for weeks.
Employees this replaces (or augments)
| Role | Salary (UK avg) | What the AI does instead |
|---|---|---|
| Professional Stager | £2,000-10,000/property | Virtual staging for fraction of cost |
| Photographer/Editor | £200-500/property | Multiple style variants instantly |
Why I Built This
As I work with estate agents, I saw a fellow making a few different AI tools and thought — yeah, I can adapt that. It takes a cluttered room and with AI makes it uncluttered, puts furniture in the scene so a potential buyer can see it as it should be rather than as it currently is.
Need someone who can get in front of estate agencies and property developers consistently.
Every property listing in the UK uses Room Re-Imagine. Then expand globally.
The Business Model
How it makes money
| Revenue stream | Price point | Who pays |
|---|---|---|
| Pay-per-image | £5-15 per staged image | Occasional users |
| Agent subscription | £49-99/month | Estate agents |
| Agency license | £199-499/month | Property agencies |
Current status
[TOM: Current users]
[TOM: Current MRR]
No
Yes
Revenue potential
Conservative: 100 agents × £49/mo = £58,800 ARR
Medium: 500 agents × £79/mo = £474,000 ARR
The Market
20,000+ estate agents in UK. 100,000+ properties listed monthly. Virtual staging market growing 25%/year.
AI image quality now indistinguishable from real photos. Property market competitive. Agents need edge.
Competition
| Competitor | Their price | Our advantage |
|---|---|---|
| Physical staging | £2,000-10,000 | 100x cheaper, instant |
| BoxBrownie | £20-40/image | Faster, subscription model |
| DIY Photoshop | £0 | Professional quality, no skill needed |
What's Already Built
Tech stack (plain English)
| Component | What it means | Why it matters |
|---|---|---|
| React | Modern web interface | Easy to use |
| AI Image Gen | Neural network for images | Photorealistic results |
What's live
- •Room upload
- •AI staging
- •Multiple styles
- •High-res download
- •Before/after slider
What's ready but not launched
- •Batch processing
- •API for integrations
What's planned
- •CRM integrations
- •White-label for agencies
Deployment status
The Roles Needed
E-Myth Hats
This business needs these hats
| Hat | What they do | Hours/week | Could be same person as... |
|---|---|---|---|
| Sales | Visit agencies, demo product, close subscriptions | 20-25 | — |
| Marketing | Social media, case studies, property portal presence | 5-10 | Sales |
1 person who can sell directly to estate agents
Sales skills transfer to Pub Post Pro, TradesConnection
The Partnership Terms
15-25%
12 months
30-day trial
Revenue milestones
Example milestone structure
| Milestone | Equity unlocked |
|---|---|
| First 20 paying agents | 5% |
| £2,000 MRR | +10% |
| £5,000 MRR | +10% |
What Tom provides
- ✓Tech and AI development
- ✓Infrastructure
- ✓New feature development
What you provide
- ✓Customers
- ✓Market feedback
- ✓Agency relationships
- ✓15+ hours/week
Is This For You?
This is for you if...
- You have connections in real estate
- You can do face-to-face sales
- You understand property marketing
- You can commit 15+ hours/week
This is NOT for you if...
- You have no real estate connections
- You're uncomfortable with direct sales
- You need immediate income
Someone with estate agency experience or connections who can walk into agencies and demo the product.
Getting Started
If you apply and we agree:
Week 1-2
- •Product training
- •Sales materials
- •Target agency list
Day 30
- •Review conversions
- •Formalize agreement
Month 2-6
- •Scale agency outreach
- •Build referral network
The Buzz
For non-technical people
This isn't a business idea. It's a working product. The hard part — building software that works — is done.
What you're actually getting:
- AI that stages rooms in 30 seconds vs weeks with physical staging
- Tool that costs £50/month vs £5,000 for traditional staging
- Product ready to sell to any estate agent TODAY
Upload a photo of an empty, dated bedroom. 30 seconds later, see it transformed into a modern, inviting space with furniture, art, and styling — in 5 different design styles.
Staged properties sell 73% faster and for 6-10% more. On a £300,000 property, that's £18,000-30,000 additional value.